Challenges in the global business environment essay

Water, like religion and ideology, has the power to move millions of people. Since the very birth of human civilization, people have moved to settle close to water.

Challenges in the global business environment essay

Get Full Essay Get access to this section to get all help you need with your essay and educational issues. Get Access Challenges In The Global Business Environment Essay Sample The various current challenges that are facing business enterprises in the global business environment have been linked to factors such as unethical practices by the business, failure of embracing emerging technological trends and high competition.

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With this information in mind, understanding how businesses are tackling these key areas is key importance to their overall success. Coca-Cola is a company that specializes in the manufacturing, retailing and marketing of beverages and syrups of non-alcoholic nature.

Since early 20th century, Coca-Cola Company has climbed the success ladder to compete with economic giants in the global market.

The key strongholds that have contributed to the success of Coca-Cola Company over the years include proper marketing, innovation and globalization. Marketing application is through advertising techniques in TV commercials and participation of leaders in marketing.

Challenges in the Global Business Environment | Essay Example

This pattern is how chief executives moved through villages and slums to make sure their product was in every spot of the world Wise, To their innovative part, Coca-Cola has had to take a deliberate move from offering a single core product to a variety of beverages to cater to the diverse tastes and preferences in people.

Their globalization aspect stems on establishing lasting supplier and customer partnerships that enabled them to further supply their products to numerous markets in the entire world.

The companies have used the same success tools that Coca-Cola has kept in place to be more competitive and have a market share of the beverages industry Zmuda, N.

According to PepsiCo Inctheir innovativeness has created a total of 22 brands to satisfy different tastes and preferences of its consumers. This has made PepsiCo Inc reach more consumers. Through such a move, PepsiCo has penetrated many markets to sell their products by establishing themselves as a global beverage business.

While focusing on marketing, PepsiCo Inc has branded several schools in different nations, a key strategy in their tools of marketing. Dr Pepper Snapple has decided to tap the largest growing market in the entire world.

PepsiCo Inc has the ability to reach more than nationalities and territories with their brands. They have been able to make their highest sales from global markets PepsiCo Inc, Relating to Dr Pepper Snapple Group, their beverages have become renowned due to the various brands they offer.

As these tools of innovativeness may lead to large sales volume and popularity, Dr Pepper and Pepsi, people might say their old-fashioned, a simulation of Coca-Cola in these markets, more consumers will shy away from their products Dr Pepper Snapple Group Globalization being fully addressed by Dr Pepper Snapple Group and PepsiCo Inc may lead to their respective success in the beverage industry.

PepsiCo Inc has tactfully touched the hearts of many parents, students, teachers and workers involved in the branded schools. They have distributed their products in these schools while offering financial help.

For the Dr Pepper Snapple Group, they now have access to the highest populations in the world which will translate to high sales after they successfully obtained their Asia-Pacific distribution rights back. The expansion of Dr Pepper Snapple Group to markets of Malaysia, Australia, China, Singapore and more; will bring enormous revenue growth and expansion.

They may drain their funds reserve and make many losses in the short term, an aspect that may translate to incompetence in business dealings.

The code of conduct of these companies remains very competitive in the global market, with consumers and other parties involved anticipating on what is the next move by these companies.

Coca-Cola can come up with valuable techniques that set them apart, one that will ensure their code of conduct remains relevant no matter the anticipated changes in forces existing in society and business.

A technique as supporting worthy causes of a humanitarian aspect will put them on the leader board. Instead of concentrating too much on sales and business, they can support a portion of their profits, ideas that do not breach upon a confidentiality agreement.The Berlin Wall—symbol of a divided city within a divided nation within a divided continent—was grounded in decades-old historical divisions at the end of World War II.

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Challenges in the global business environment essay

Published: Mon, 5 Dec The term business environment connotes external forces, factors and institutions that are beyond the control of the business and they affect the functioning of a business . Published: Mon, 5 Dec In the modern world economy, business transactions can be conducted within the same city, the same country, or even between two countries.

Challenges in the Global Business Environment Essay Assignment 2: Challenges in the Global Business Environment Due Week 9 and worth points According to the textbook, ongoing challenges in the global business environment are mostly attributed to unethical business practices, failure to embrace technology advancements, and stiff .

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